Who I Am

I'm a marketing analytics leader with 15+ years across finance, pharma, and B2B tech. My work sits at the intersection of marketing and revenue operations — building the models and data systems that connect marketing activity to pipeline, forecast accuracy, and executive decision-making. Currently Senior Manager of Marketing Analytics at Zoom.

What I Focus On

• Crafting reliable, elegant revenue data models
• Translating marketing performance into actionable pipeline insights
• Building pragmatic forecasting and scoring systems
• Embedding AI judiciously to accelerate real business outcomes

Technical Stack

• Snowflake (core data warehousing)
• Python (pandas, numpy, ML modeling)
• SQL (data transformation & analysis)
• Tableau, Power BI (visual analytics)
• PyMC, scikit-learn, scipy, statsmodels

Professional Philosophy

• Dashboards should drive decisions—not just report activity.
• Analytics must reduce ambiguity, especially at the executive level.
• Models should remain interpretable and directly actionable.

Currently Working On

Currently building a Bayesian Marketing Mix Model at Zoom and completing a Master of Data Science at Boston University (May 2026).

Let’s discuss analytics work

If you’re building better marketing measurement, revenue systems, or applied data science capabilities, I’d be glad to connect.








© 2026 Tyler Brantingham








© 2026 Tyler Brantingham

© 2026 Tyler Brantingham